(Rancho Cucamonga, CA)
Longstanding full-service agency Perry Design & Advertising, located in Rancho Cucamonga, took home two Silver ADDY® Awards during an annual competition held Friday, March 20, 2009 at the Victoria Gardens Cultural Center.
The Silver ADDY® Awards awarded to Perry Design & Advertising were for a comprehensive marketing campaign for clients, The Shoppes at Chino Hills, and an outdoor billboard “Life Happens” for non-profit West End Animal Shelter in Ontario.
The Shoppes at Chino Hills, CA is a 400,000-square-foot open-air lifestyle center. The campaign includes outdoor elements, print ad, direct mail, in-house newsletter, and radio and television spots. The goal for The Shoppes at Chino Hills campaign is to introduce the new upscale center to the surrounding community, and invite them to experience the offerings of this unique outdoor shopping and dining destination.
West End Animal Shelter in Ontario, CA is a no-kill animal shelter serving the community since 1954. They offer the community a place to shelter their pets when circumstances come up when pet owners can no longer care for them. The animals are given shots, spayed or neutered and then put up for adoption. This pro bono account for Perry Design & Advertising has a goal of implementing fundraising, awareness both locally in the community and nationally through petfinder.com, and to build awareness of the shelter’s many longstanding services, including a low-cost vaccination clinic. West End Animal Shelter houses approximately 200 homeless dogs and cats that await placement today.
Since 1997, the team at Perry Design & Advertising has been serving Southern California business with comprehensive creative and media campaigns. They represent a range of clients in industries such as retail, manufacturing, medical, insurance, and sports, among others.
Conducted annually by the American Advertising Federation — AAF-IE, the local ADDY® Awards is the first of a three-tier, national competition. The ADDY® Awards are the creative industry’s largest and most representative competition. The mission of the ADDY competition is to recognize and reward creative excellence in the art of advertising, graphic design, web design, and in the elements of advertising, illustration and photography.